The End of Media Barons

Finally going through a few of those tabs that have been open forever and came across this very important piece in the MediaGaurdian talking about Rubert Murdochs speech to a 612 year old newspaper association earlier this week. While there are many quotes of note which really means you need to go read the piece, the most striking thing to me was this Murdoch quote:

"Great journalism will always attract readers. The words, pictures and graphics that are the stuff of journalism have to be brilliantly packaged; they must feed the mind and move the heart"

To his credit, he seemingly understands that this is the great power of blogs and user generated content. That the medium alone is just the medium - the real power comes from people touching and influencing other people. The packaging can be flashy and upscale, or as simple as the Denver Tech Meetup. As the 'stuff of [citizen] journalism' resonates with people by feeding their mind and their heart, it changes everything.

Long live the Web.

Technorati Tags: citizenjournalism, newscorp